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DHL wins long-term contract with Panasonic

DHL Supply Chain has been awarded a long-term contract worth over £100m by Panasonic to manage its warehousing and transport operation.

The contract, which was won as part of a competitive tender, will see DHL assume end-to-end responsibility for Panasonic’s UK supply chain, resulting in increased efficiency, improved services, reduced costs and greater visibility. DHL will carry out order fulfillment of high-end consumer electronic goods, manage a shared warehouse operation and enhance the leading electronics supplier’s domestic transport operation.

Nigel Cowmeadow, chief supply chain officer at Panasonic Europe, commented, “As our business evolves, it was necessary to bring in an innovative logistics specialist who understands the emerging needs of the technology sector. Our business needs the flexibility to adapt to the demands of current and new markets, addressing rapid product lifecycles while consistently improving on our customers’ experience. Panasonic strives to find new ways to deliver customer value and DHL has demonstrated that it is a suitable partner to join us on our journey.”

Paul Richardson, managing director of specialist services at DHL Supply Chain, UK & Ireland, added, “This is a significant solution that has been constructed in a very short timescale. Throughout, we have taken a truly collaborative approach to the project, working in partnership with Panasonic and adding value by exploiting our flexibility, global reach and focus on commercial innovation.”


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